Blog Archive

Monday, 30 May 2016

Media & Advertising

The East Hampton Star's editor at large, Irene Silverman, left, and its publisher, Helen Rattray. The Star, which was founded in 1885, remains a family-run publication.

MEDIATOR

In the Hamptons, a Small-Town Paper Is a Beacon in the Mayhem

By JIM RUTENBERG

The East Hampton Star is a 131-year testament to the central role that local, family-owned newspapers can still play.
Peyton Manning, the former N.F.L. star, needs only to hum Nationwide's infectious jingle for commercial viewers to recognize it.

ADVERTISING

Nationwide's Enduring Slogan Still Distinguishes the Brand

By ZACH SCHONBRUN

Today, few companies can boast that they've remained loyal to a tagline born in the 1960s, but "Nationwide is on your side" continues to stand out in a chaotic marketing landscape.
A Frank Modell cartoon for The New Yorker. Mr. Modell took pleasure in mocking mortality in his work.
Frank Modell, Longtime New Yorker Cartoonist, Dies at 98

By SAM ROBERTS

Mr. Modell's contributions to the magazine for more than 50 years evoked for readers their everyday vexations.
For more media and advertising news, go to NYTimes.com/Media »

No comments:

Post a Comment